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Frequently Asked Questions

Here’s a list of questions we often get asked. If you don’t find the answer you’re looking for, please contact us at hello@wellnessamplified.com. We are here to help!

For Just About Everyone

What is Wellness Amplified?

Wellness Amplified is an influencer marketing company with the largest community of digital influencers in health, wellness and nutrition. Wellness Amplified was created with the mission to help appropriate brands connect with health-minded, wellness-aware consumers. We match trusted health & wellness experts – healthcare professionals, wellness practitioners and informed health advocates, with brands committed to providing products and services that authentically contribute to a healthy lifestyle.

How do you build your community?

Our community includes qualified and credentialed health & wellness influencers with a loyal, engaged patient community and audience.  We know many health & wellness professionals and practitioners, meet new experts every day and are approached daily by those just discovering Wellness Amplified.  We have extensive experience in identifying, cultivating and maintaining relationships with those of influence.

What are the criteria to join the Wellness Amplified Community?

Our Community includes healthcare professionals, wellness practitioners and healthy lifestyle advocates who have a base of patients, clients and/or followers that turn to them for information and advice on maintaining a healthy lifestyle. Our influencers share our mission to make America healthier. They generally have credentials such as a degree, certificate or license that enables them to practice in their field. Others have practical experience in living with specific health conditions or knowledge on a range of topics related to wellness.

Who started Wellness Amplified and what experience do you have?

The founders of Wellness Amplified, Inc. have been involved in marketing & media, health & wellness and influencer marketing for 20+ years. We are entrepreneurs, have owned marketing agencies, and have extensive experience working with leading brands and agencies across many industries. Wellness Amplified was born out of a desire to combine our marketing expertise with our passion for improving people’s health and well-being.

For Brands & Agencies

I’m a brand looking to partner with influencers, whom should I contact?

We look forward to hearing from you. Please drop us an email at hello@wellnessamplified.com. We’ll get back to you right away!

I’m an agency looking to partner with influencers, why would I contact you?

Wellness Amplified welcomes agency partners. Because we specialize in Health & Wellness Influencer Marketing, we have direct experience with brands and influencers in this multichannel space. We can provide you with recommendations from our proprietary community of health & wellness influencers and let you handle the rest, or handle every aspect of your influencer campaign from start to finish. You decide. We’d love to talk with you. Please reach out to us at hello@wellnessamplified.com.

For Influencers

Why would I want to partner with brands?

Partnering with high quality brands can give your business exposure, enhance your own brand and image, give voice to your opinions, but most importantly, it can bring valuable information, ideas and savings for living a healthy life to your patients, clients and followers. And, depending upon the brand and your situation, you can get special deals, samples, and even a bit of cash for yourself. Only say ‘yes’ to brands, products and services you feel good about sharing with those you advise.

How do I join the Wellness Amplified Community? What information do I need to give you?

It’s simple. And it’s FREE. Set up a secure account with your own user name and password. We’ll ask for information about your expertise, your email, location, social media handles, etc. Complete as much information as you can. After signing up, you will receive a welcome email with all the information you need to work with us. From there, we will be in touch with brand opportunities, ways to give you and your business additional exposure, and health & wellness marketing ideas and tips. Join right now.

What if I am not ready to join, but want to stay in touch with Wellness Amplified?

That’s no problem!  to receive our e-newsletter.  We will keep you up to date on programs and initiatives we are working on.  Maybe you will join our Community at a later date.

How do you select influencers for Wellness Amplified programs?

We carefully assess each influencer’s credentials and expertise, including reviewing info about your practice, your websites, blogs and content across all social platforms. Influencers within our Community and those we identify through our search efforts are carefully matched based on the client’s needs. Being signed up in our Community makes it easier for us to quickly match you with a brand.

What social media platforms are required to work with Wellness Amplified and do I need to have a blog?

We work with all platforms. Our main criteria are that you have a strong digital and social media presence with engaged followers. Campaigns vary depending on the brand and objectives. Some may focus on specific social media channels. Some brands look for influencers with a lot of followers across many platforms, while others are looking for influencers with smaller but highly devoted followings. A blog is great to have, but not required. Sign-up to learn more.

What kind of brand campaigns can I expect?

We work with a variety of brands committed to health & wellness. Common categories are food, fitness, supplements, over-the-counter products, beauty, travel, and more. We also love working with pet brands! The specifics for brand campaigns vary based upon the brand’s goals, which make each one a unique assignment.

What if I don’t like or want to work with a specific brand?

We would never ask you to support a brand that is not consistent with your values. The choice of brands and the manner in which you are comfortable engaging with them is up to you. In no way would it affect our matching you with other brands in the future.

Does Wellness Amplified require exclusivity?

Exclusivity varies by the brand and project. Many campaigns do not require exclusivity.

What brands have you worked with?

We have a long history of working with leading, credible brands. Some examples include Pettura®, New Balance®, McCormick®, Blue Diamond Nuts®, Pacific Foods®, Hain Celestial®, Del Monte®, Brightside Skincare®, and many others.

Where are you located?

We’re based in New York and work with influencers and clients nationally. Find us on Twitter, Instagram, Facebook and LinkedIn.

Wellness Amplified Community Members

How do I find out about new campaigns?

You will be notified if we think you’re a good fit for a campaign. It’s a good idea to keep your profile updated with your latest email and phone number so we can connect with you.

I can’t login to my account, can’t remember my user name or password.

Your user name is always the email you used when you registered. To reset your password click the “forgot password” button on the login screen and we will send an email so you can reset your password. Login here. If you have any questions through this process, contact us at support@wellnessamplfied.com.

Are there a minimum number of followers I need to attain in order to be considered for a campaign?

The objectives of each campaign are different. Sometimes we’re looking for influencers who can amplify key messages through a large, engaged audience. For others, the goal is to create custom content in partnership with a brand, and share it among your small but devoted follower base. We choose to work with credentialed and awesome storytellers. If you know your stuff and have great content, we expect you’ll have an engaged follower base, the most important thing to us and to our brand partners.

How do I know if I’m selected for a campaign?

Once you have been identified as a prospective influencer for a Wellness Amplified campaign, we will contact you by email. A Wellness Amplified team member will provide you with details about the campaign and everything you need to know, from start to finish. We are mobile-friendly, so all the information you need to participate will be accessible from your mobile device.

If I am getting paid for my efforts, how does that work?

You will be paid by Paypal or check, depending on the project and your preferences. A W-9 form will be requested on your first campaign with us.

I can no longer participate in a campaign or have to make a change to my submission.

You can notify the Wellness Amplified team member working with you on the campaign. You can always email us at support@wellnessamplfied.com or call us at 646-504-1976.

I submitted my agreement and concept, but have not received approval.

Occasionally there are delays in getting comments back or approval for your post. Should you have questions about timing or submissions, contact the Wellness Amplified team member working with you on the campaign. You can always email us at support@wellnessamplfied.com or call us at 646-504-1976.

Do I get paid?

Compensation varies by brand, specifics of the campaign and influencer. Most digital campaigns include monetary compensation and the amount will vary based on the level of commitment required, platforms used, types of content, size of your following, and your engagement rates.

I have a problem with the PayPal payment.

You can always contact PayPal with any questions about the PayPal system or your account at https://www.paypal.com/selfhelp/home.  If the issue seems to be on the Wellness Amplified end, let the Wellness Amplified team member working with you know. You can also email us at support@wellnessamplified.com or call us at 646-504-1976.

Regarding content development, what do I own? Do I have the right to remove or monitor content I created?

The specific requirements and legal parameters of each campaign are outlined in an Influencer Agreement specific to the brand and project. Some campaigns compensate you to create content on behalf of a client, and, in exchange, the client will own the content. We ask that you read the Influencer Agreement carefully and feel free to email us at support@wellnessamplified.com or call us at 646-504-1976 if you have questions.

Who can I contact to answer questions, make changes or resolve problems?

You can contact us at support@wellnessamplified.com or call us at 646-504-1976.

Who We Are

 

Wellness Amplified is the only cross-channel influencer marketing company specializing in the health, wellness and nutrition verticals. We match our community of health and wellness warriors, experts in healthcare, wellness, and healthy living, with brands that contribute to a healthier America.

We are committed to working with products and services that have a sincere interest in personal wellness, quality and transparency. We offer brands and agencies scalable reach, best-in-class metrics, and access to the highest quality influencers and their original content, delivering authentic recommendations to millions of health-minded, wellness-aware consumers.

In the end, it’s all about making sure people get the most reliable information and advice on how to live healthier lives. And we’re proud to make that our mission.

Julie Landy

Digital marketer who thrives on engaging consumers through use of social media. Agency executive at digital, shopper marketing and brand activation agencies. Extensive work with leading CPG, financial services and consumer brands, uncovering consumer insights, developing marketing strategies and breakthrough campaigns. Founder of Shopper Nosh, a marketing consultancy focused on attitudes and digital shopping behaviors of Millennials. Fitness nut, avid runner, dog lover and mom. Originally from Milwaukee, a New Yorker for years and recently relocated to New Jersey.

Karen Koslow

Proven talent for transforming ideas into successful businesses. Experienced marketing and communications strategist. CPG marketing geek. Former owner of Think 360, nationally recognized integrated marketing agency with blue chip, Fortune 100 client base. Founder of Antidote 360, a division offering health & wellness marketing solutions to big name brands. Many years of client and agency-side multichannel marketing experiences. Overall wellness nut, certified Health Coach, loves to grow herbs and vegetables, mom to two amazing young adults, pet parent to adorable black lab, and resident of the NY Hudson Valley.

Social trends enthusiast and relationship builder. A pioneer in the Influencer Marketing field, leading clients on both the large-agency and network sides. Fluent in the vast digital landscape that brand marketers navigate to connect with consumers online. Moreover, thrive helping clients discover the best strategic approach to achieving audience engagement, especially as it relates to working with influencers. Newly engaged NJ resident with a case of wanderlust. 3X half-marathoner, goal-setter, and spin addict. Always looking for a new challenge.

Digital and content executive creative director with over two decades building multinational brands for P&G, Kellogg’s, adidas, and Citi. Alum of creative agencies Leo Burnett, FCB, Fallon and TBWA/Chiat/Day. Advertising industry thought-leader, not only as an award winner, but also judge of The One Show, D&AD, Effies and more. Eternal student of the food world and ever-evolving digital landscape. Avid home cook, canner, and farmer’s market regular. Mother of three healthy and strong kids in Evanston, Ill.

Content and marketing professional with more than 15 years of experience creating and promoting digital content for brands including AOL, Time Inc. and Scripps Networks Interactive. Experienced email and social media strategist, A/B testing devotee and analytics whiz. Graduate of the Chef’s Training Program at the Natural Gourmet Institute, avid kickboxer and mom living in New York’s Hudson Valley.

Are you a doctor, nurse, RD, physical therapist? Do you have a website, blog, or social media footprint, with a small or large following? You may even have a public persona as an educator, author or digital voice. At Wellness Amplified, we are excited to work with you to enhance your patient and followers experience by bringing top quality brands to those interactions. Write a professional review, participate in a live video event, or simply share information and samples with your patients and readers. We will work with you in the manner most appropriate for you.

Join today!

Are you a health coach, yoga teacher, or personal trainer? Looking to add value to your clients and some extra income for yourself? Wellness Amplified has you covered, matching you with products and services that contribute to healthy lifestyles. Run an event, handout samples and product information, curate a product review, write a Facebook post, or share on Instagram … you get to choose the brand and the expression.

Join today!

Blogger, social media maven, storyteller – is the wellness space your passion? Do you share with followers your newest finds, latest information, valuable lessons from living your best life? Our Network is the place for you! We partner you with brands committed to healthy living. Curate a product review, host and post about an event, give away great savings ... and earn some extra income!

Join today!